The vertical space on the front of cash register counters often blends in with the environment. That under-utilized space is an excellent place for promotions, advertisements, branding, or some beautiful artistic elements.

Counters are present in numerous industries.

• Hostess counter
• Food ordering and pickup counters
• Retail point of pay counters
• Hotel check-in counter
• Car rental counter
• Salon reception counter
• Medical or dental office front counter
• Airline ticket counters

Counters in the business and retail world are often known as “cash wraps.” Cash wraps come in a variety of heights, lengths, shapes, and materials. These counters are called cash wraps because the counter literally wraps around a cash register.

Carolina Wraps graphic artists can bring a cash wrap to life. No longer will it blend in, but the attention of visitors and customers is drawn to it.

As business owners, we all know the importance of the strategic placement of our cash wraps/counter. Put it too far back in the store, and it’s out of sight, out of mind. Shoppers typically browse counter-clockwise, starting on the right. Many retail business owners place their cash wraps on the left side of the store. However, placement differs for places like a medical or dental office, restaurants, hotels, entertainment venues, etc.. It’s better to have your counters placed in a way that enables a greeter (receptionist, hostess, front desk staff) to be facing traffic as they enter.

So, how do you go about getting your cash wrap/counter wrapped or graphics installed? Schedule a consultation with us to discuss the scope of the job.

• What are the measurements of the area you want to cover?
• Do you want the area wrapped (fully encased) or graphics (partial wrap?)
• What is the color and material of your counter?
• What type of budget are you working with for this project?
• Are the graphics for promotional, informational, or branding?
• Do you want a subtle effect or something eye-catching?

There are many ways to achieve an overall look, theme, or effect by adding graphics. Your environment does somewhat dictate the overall tone. The last thing you want is to add loud, bold graphics to a counter in a professional setting. With just a little guidance, your visions will come to life!

Your Environment

We have a few ideas and inspiration for a variety of environments.

Floating Glass Effect (mounted acrylic and dimensional lettering or graphics)

Pediatric Dentist

• Foreground – a child’s face with mouth wide open
• Background (behind mounted acrylic) – a mouth full of teeth

Spa

• Foreground – dimensional letter “Relax”
• Background (behind mounted acrylic) – close-up of eyes closed

Salon

• Foreground – scissors
• Background (behind mounted acrylic) – the back of head full of hair

Wrap (full encasement with graphics)

Ice Cream Parlor

• 3D effect that makes it as if you are peering right through the counter into tubs of ice cream.

Chocolate Candy Maker

• 3D effect that turns the entire counter into a candy bar or box of chocolates.

Urban Feel 

• Ideal for offices, boutiques, gyms, etc. built inside of brick warehouses.
• 3D brick effect

Coffee Shop

• Chalkboard drawings of coffee-related items.

Attention Getter

• 3D effect of people peering at you through windows.